The Importance of Professional Real Estate Photos & Drone Imagery in Accelerating Property Sales

BEDROOM OF A HOME ON ORLEANS STREET IN NATCHEZ, MS.

In today’s fast-paced and highly competitive real estate market, first impressions are crucial. The initial presentation of a property with professional real estate photos has a significant impact on attracting potential buyers and driving a successful sale. This is where professional, high-quality real estate photos, including drone images, come into play, ultimately helping sell properties better and quicker. As a professional photographer in the Natchez area, a large portion of my work involves commercial photography, where I am providing businesses and organizations with the images they need to sell their product or service, or to convey their message to a wider audience. Probably the most consistent work I do in this regard is with real estate photography, both for local realtors and for property owners directly. In this post, I will explore the importance of professionally made, high-quality images in enhancing property listings, creating emotional connections with buyers, and providing a comprehensive view of the property.

First and foremost, high-quality professional photographs act as the primary visual representation of a property. In the digital age, the majority of potential buyers begin their property search online, where they are instantly exposed to a plethora of listings. This makes it essential for property owners and agents to create visually appealing and enticing images that stand out amongst the competition. Professional photographers possess the expertise and equipment to capture the best angles, lighting, and features of a property, thus creating a positive first impression that increases the likelihood of potential buyers scheduling a viewing. I have worked hard to develop a range of techniques that are unique to real estate photography and the hurdles that can arise. I am continuing to tweak this range of style and look offerings for my real estate and architectural photography clients.

 

“I have been a Realtor in the Jackson, Mississippi Metro for 21 years.  One thing I have learned in my career is the importance of developing a marketing plan for listing properties.  A key part of my plan includes professional photography!  I used to photograph a listing myself, but in the past few years, I’ve employed a professional photographer.  The value it brings to my marketing effort is significant!  I’ve had several Seller clients tell me they thought the professional photos helped their property sell quickly.  I agree 100%!  I use the photos on the MLS, agency e-cards/flyers/brochures, virtual tours, and my social media accounts.”        – Jo Ann Dossett, Realtor, Berkshire Hathaway HomeServices, Gateway Real Estate, Madison, MS

REAR PORCH OF ANTEBELLUM D’EVEREUX, NATCHEZ, MS

 

Secondly, professional real estate photos help evoke an emotional connection between buyers and the property. By showcasing the property’s unique characteristics, inviting interiors, and stunning exteriors, these images have the power to make buyers envision themselves living in the space. This emotional connection not only motivates potential buyers to pursue the property but also increases the chances of receiving multiple offers and driving up the final sale price. That’s why I always make it a point to collaborate closely with the homeowner (and realtor when available) to bring out the features in their home that they know are most appealing.

 

“Professional photography is the single most important factor in selling a home. It’s been proven time and time again that professional photos help homes sell faster and for more money than homes with amateur photos or no photos at all. In today’s digital age where the majority of home buyers begin their search online, quality photography is essential to make your property stand out from the rest.”        – Brian Balduf, Chairman of VHT Studios

 

Lastly, drone images offer a unique perspective that traditional photography cannot. By capturing aerial views of the property and its surroundings, drone photography provides a comprehensive understanding of the property’s layout, the size of the land, and its relation to the surrounding neighborhood. This information is invaluable to potential buyers, as it offers insight into the property’s full potential and allows them to make more informed decisions. Moreover, drone images can highlight key selling points, such as proximity to parks, schools, and local amenities, further increasing the property’s appeal. I took the plunge early-on many years ago and invested in a professional level aerial drone. This also involved getting an aerial vehicle pilot’s license with the Federal Aviation Administration (FAA), which is one of the more difficult licenses to achieve. So, hiring me not only gets you the standard ground level exterior shots, but also aerial shots that give your listing an advantage that Buyers really enjoy, and make your listing stand apart from all the rest.

A PROFESSIONAL LEVEL DRONE IS USED TO CAPTURE AERIAL HIGH RESOLUTION STILLS AND VIDEO IN 4K.

 

“Crisp, high-quality photography is one of the most effective tools for selling a property. It helps to capture a potential buyer’s attention, showcase the home’s best features, and create an emotional connection with the property. Professional photos are a critical element in a successful real estate marketing strategy, and investing in quality photography is one of the smartest decisions a seller can make.”        – Charlie Young, CEO of Coldwell Banker Real Estate LLC

 

In conclusion, professional, quality real estate photos, including drone images, play a vital role in selling properties better and quicker. By enhancing property listings, creating emotional connections, and providing a comprehensive view of the property, these images give sellers a competitive edge in the market. As the real estate industry continues to evolve, the importance of investing in high-quality visual representations of properties cannot be overstated. Professional level images for your property listings should be standard procedure! They will convey uniqueness and quality in how you approach your listings and should be viewed as an investment into your real estate sales.

 

 

SOME REAL ESTATE AGENCIES I’M CURRENTLY WORKING WITH:

 

 

 

 

 

 

 

 

 

Architectural Photographer in Natchez

Architectural & Real Estate Photography in Natchez

When it comes to photographing and videoing architecture, properties and structures, no one is more qualified than us!

 

The Cedars Plantation in Church Hill, MS. We provided both stills and video of the interior and exterior of the home and the property.

Uniquely Qualified!

As someone involved in the building and remodeling trades for five decades, Mike is uniquely qualified. Growing up around uncles and a parent who was skilled at carpentry, he excelled in the trade. In high school, Mike won architectural drawing awards in his Junior and Senior years. After high school, he majored in architecture at LSU. Accordingly, his first major project was to design a Church sanctuary in Natchez. Mike completed the design, and also helped to build it. As a result, today it sits at the corner of Melrose-Montebello Parkway and Fatherland Road. He was nineteen years old at the time.

Since that time, he continued to build and remodel numerous homes and businesses in the Natchez area. Ultimately, Mike’s signature project was the total restoration of an antebellum plantation home in Jefferson County. Moreover, this restoration won the Heritage Award in 2010 for the State of Mississippi. Additionally, Laurietta Plantation was featured in Country Living magazine in 2010. Building upon that construction experience (pardon the pun!), and with his extensive understanding of structures and properties, he has photographed and provided video for numerous homes and properties over the years. He has worked with Real Estate Companies such as Century 21 and Crye Leike Realtors in photographing antebellum and high-end homes in the Natchez area. No one in our area has more experience than Mike in this kind of photography.

 

Professional Equipment Captures Architectural Photographs and Video

Our Unmanned Aerial Vehicle (UAV) delivers stunning resolution in RAW image format and 4K video. FAA Certified & Licensed.

Obviously someone with that amount of in-depth knowledge of buildings and structures knows how to photograph them. Furthermore, our equipment is tailor-made for optimized architectural images. We use state-of-the-art DSLR and mirrorless professional cameras with high-quality stabilization equipment and the best lenses in the field to get you stunning images that you will be proud of. Additionally, we added a professional level aerial drone to our camera inventory. This allows us to further expand our capability to provide awesome photos and video. Recently, we’ve completed numerous projects involving architectural images. These include Dozer Inc, who contracted us to take their images after they built the Bridge of Sighs over Roth’s Hill Road. Second, Natchez, Inc. hired us to record a property they are helping to develop. Third, United Mississippi Bank contracted with us to take images of all of their branch locations for their new website. We have a long list of corporate entities that we have worked with to provide these kinds of images.

 

Exterior image of the back porch at antebellum D’Evereux. This is an HDR (High Dynamic Range) merge of five photographs into 1 final image.

 

GOT SKILLS? WE DO!

HDR – HIGH DYNAMIC RANGE TECHNIQUE

The technique of using HDR in Architectural and Real Estate Photography is commonplace among photographers. Mike is a master of this technique, and uses it on all of his projects. Basically it’s a way of taking several photographs of each scene (for example a Parlour of a home) and these photos in a range of exposures in order to blend them all together and getting the perfect single image of that scene. This results in the shadow and dark areas being lit and the highlighted areas (such as sunlight lighting up a window) to not be overexposed. Together with years and years of experience, knowing all the techniques and approaches, as well as equipment that others don’t have, Mike is able to provide you with images that no one else can.

When St. Mary Basilica was damaged in a recent ice storm, their sanctuary was damaged and had to be remodeled. Afterwards, the Construction Firm and Parish hired me to take photos of the work.

 

If you are looking for a local photographer to take still photos or video of interiors, exteriors or properties, there is no one better than us! You can reach Mike at 601-597-3762 to schedule a consultation.

 

Looking For Unique, Quality Visuals? Look No Further.

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